Like any good performance, the live webinar should capture attention and stir discussion. For the content marketer, this conversation ends only when the curtain falls on a successful sale.
‘You’re creating a one-act play, so your players have to be well-rehearsed, relaxed, professional and on message.’
This WebAttract eBook explores how to plan, produce and present webinars so polished they’ll leave your attendees asking for an encore.