Travel and hospitality brands can't afford to ignore the most significant change in their customers in decades – a shift from the web to mobile apps. Not only do mobile devices and apps influence the end-to-end customer journey, especially in terms of customer experience and loyalty, but they also provide a wealth of insights into customer behavior.
Our latest whitepaper, dedicated to travel & hospitality brands, shows you the hallmarks of a winning mobile travel app strategy. Learn how to win over customers with a user-centric strategy. Use real world success stories to break new ground in your industry.
WHY YOUR MOBILE APP NEEDS TO SUCCEED:
- 81% of today's travelers carry a smartphone
- 80% of reservations made on mobile are same-day reservations
- Travelers prefer app experiences to the mobile web