As a digital marketer, deep linking is essential for cross-platform routing to the optimal web or in-app destination. Learn how to boost conversions and ROI by taking your deep linking strategy to the next level.
- Expose best practices and pitfalls, to reveal how deep linking can increase installs (2-5X), in-app purchases (3X) and user retention (2X)
- Get inspired by diverse use cases across email, SMS, referrals, web-to-app banners, cross-app promotions and QR codes
- Understand how a unified tool for attribution and deep linking can reduce cost, streamline reporting and improve routing efficacy
- Master common terms, from deferred deep linking to URI schemes and more