Business leaders face more uncertainty today than they have for decades. Making decisions during a global pandemic feels risky and uncomfortable. Everyone has an opinion on what to do next.
Based on the advice of global experts and the real experiences of our customers and partners, we developed this response playbook. The phased approach outlined in the next few chapters will help you gain greater clarity and give your teams much-needed structure and guidance.
How can you make “no regrets” decisions today as the next normal unfolds? Use this playbook to map your response journey and support day-to-day decisions at the speed and scale now required of all businesses.
Even leaders need a guide, especially right now. That’s why Salesforce leveraged their resources, relationships, and products to create the COVID-19 Response Playbook.
In this versatile framework for leaders, you’ll learn how to:
– Stabilise your business by mitigating short-term risks
– Reopen your workplace and safeguard your employees
– Grow your business by accelerating change in the next normal