Our latest research shows that marketers call “moment of sale” their most successful digital customer engagement. Yet the battle is fought before the sale is made – and it's more intense than ever.
As customers demand smoother, more personalized experiences, businesses must optimize their online presence across content and catalog management to bring context to user engagements. Download the report, “Online commerce: Plotting a course to personalization,” to learn:
- How much online sales contributes to organizations' bottom lines (and how quickly it's growing)
- How organizations are investing in digital CX (and how much)
- The specific challenges that stand between you and optimal digital CX (and how to beat them)