Design Matters: How To Create The Optimal Mobile Shopping Experience

Over two-thirds of US consumers under 50 say they would be happy if shopping evolved into a mobile-only experience, recent survey research found. Is your brand designing its mobile experience for a near future in which you may be engaging with your customers exclusively via smartphone, tablet or watch?

In this guide, you'll discover:

  • The questions you must answer before kicking off the design process
  • When and how it makes sense to use promotional banners
  • The most user-friendly way to display your product images
  • The best site navigation option for your content and audience

Design matters for mobile. The user experience of your website and app can make the difference between driving revenue and driving customers away.


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