Many articles and opinion pieces have been written about the so-called Digital Generation (also known as Millennials, Echo Boomers, or Gen Y) and their impact on the workforce. Typically defined as those born in or after 1980, they're seen optimistically as “digital natives,” but just as often are labeled as entitled, narcissistic, and unmotivated. Consequently, the prevailing media picture is one of a disengaged smart phone addict, unwilling to pay their dues.
But is that the case? While generalizations and opinions abound, viewpoints from this Digital Generation that pertain to talent management are less common. Download this whitepaper to learn more about these young professionals and what works best to attract, motivate, and retain them.