Coaching is a top priority for sales organizations – but most managers tasked with coaching admit they're not sure how to develop or maintain an effective coaching program. Whether you're starting a coaching initiative or making modifications to one, you won't get far without the right buy-in, processes and resources. This exclusive eBook offers 11 must-haves for effective sales coaching.
Inside you'll find:
- How to develop a comprehensive coaching plan
- The difference between coaching and training (and why you need both)
- Tips to make your current coaching program more effective